Marty Thrasher: How to Train Like a Professional Athlete

Marty Thrasher is a successful entrepreneur and former boxing champion. Even though he is no longer a professional athlete, he still works hard to stay in shape.

No matter what sport you participate in, here are ways to can train like a professional athlete and build muscle, gain speed, and increase agility.

1. Do deep tissue work before you begin your workout in order to prepare for your workout and for post-workout recovery. Myofascial release is a form of deep-tissue work that helps to deactivate painful muscle knots with the help of a foam roller. Before your workout, make a smooth pass with the roller, and if you find a knot, roll out the point for a bit to get it to relax.
2. After you complete the myofascial release, use bands to activate your muscles. Your muscles will contract and react to the resistance of the band, giving you the ability to stabilize your joints.
3.  No matter what time you train, it is important to get enough sleep. During sleep, you slip into an anabolic state that is optimal for muscle building. In order to get the most out of your training, you want to get at least seven hours of sleep a night. 

To stay in his best shape, Marty Thrasher makes it a point to hit the gym frequently throughout the week. He is a successful business owner, who has been working in the fire protection industry for more than twenty-five years.

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Marty Thrasher: Traits of Successful Entrepreneurs

Marty Thrasher is a successful entrepreneur who grew up knowing what it took to be successful. After watching his parents successfully flip businesses, he began his career as an entrepreneur, successfully starting and running more than ten businesses throughout his career. While Mr. Thrasher learned the traits needed to be a successful entrepreneur through his parents, not everyone has those kinds of role models. Luckily, entrepreneurs can become successful by harnessing certain traits.

Tenacity

You have to be able to push through a number of obstacles for years and be able to live with continuous uncertainty. If you are able to outlast your mistakes and push through the hard times, you have a better chance of succeeding.

Passion

Being passionate about what you do is important for success. Having a passion that is based on your company's specific mission is the fundamental drive that will provide you with the internal reward that has the ability to sustain you between paychecks.

Vision

Having the ability to spot an opportunity or imagine something new is one of the defining traits of successful entrepreneurs. They are able to identify overlooked niches and bring them to the foreground of innovation and emerging fields.

Flexibility

You need the ability to adapt to changing market conditions and consumer tastes. Being able to survive in business means you have to be flexible and be honest with yourself. If your business isn't working the way you planned, you have to be able to change course.

Being a successful entrepreneur takes a lot of hard work, but if you possess these traits, you have an increased chance of becoming successful. Marty Thrasher has spent more than twenty-five years in the fire protection business, opening Dixie Exhaust Cleaning in 2010

Marty Thrasher - The Worst Thing You Can Do in Business

Marty Thrasher is an experienced business owner with a vast knowledge of marketing and sales.
There’s nothing worse in business than being boring. Some people erroneously think that sales are hard and people hate to part with their money. In reality, people love to spend money and buy new things, products and services. At the same time, people hate being sold to and being bored. It is the responsibility of a business to come up with exciting and new ideas that make prospects seek the business out and patron it.

There are a lot of ways how you can come up with new ideas. One of the ways is to find a new segment in the market and cater to that segment. This is exactly how Tom Monaghan built Domino’s pizza. For years this chain was known for its “Fresh, hot pizza delivered in 30 minutes or less, guaranteed” guarantee. Notice that this guarantee caters to a very niche market. It doesn’t promise the best-tasting pizza. It doesn’t promise the best ingredients or a great recipe. All it promises is a hot fresh pizza pie delivered on time. Domino’s decided to cater to the market of people who wanted to get their pizza fast when they were hungry and who didn’t care much about anything else. This is what allowed the chain to grow into a multi-national multi-billion-dollar empire.

Another way to build a business is to find a new media and use it to attract new customers. That’s what E. Joseph Cossman, the author of several books about money order business, did to build his empire. Cossman’s approach to business was very simple: he found companies with great exciting products that marketed the products only through one or two channels. Cossman would then sign an agreement that allowed his to market the products through other channels. This is a model that Marty Thrasher has seen in many businesses and industries.
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Marty Thrasher - How a Sales Person Should Handle the Objection about the Product or Service Being Outdated

Marty Thrasher has owned a number of businesses during his entrepreneurial career and has heard a lot of objections from prospective clients and partners.

Moore’s Law is an observation that Intel co-founder Gordon Moore made in 1965. It claims that the number of transistors on an integrated circuit double every two years. Fundamentally, this means that computer power is increasing exponentially. The Law of Accelerating Returns makes a similar claim. It says that all technological change grows exponentially. This is why it is only a matter of time until someone tells you that your product or service is not up-to-date, if this has not happened to you already.

When it does happen, you need to stay calm, cool and collected. Do not try to argue with the prospect that is making this claim. First, identify if the prospect knows what he or she is talking about. Ask the prospect about the functions that the product or service is not able to perform. Next, ask about products and services that do perform these functions. The answers to these questions will show you what the prospect really knows about what you are selling. It is quite possible, especially if you are dealing with a high-level executive, that they are only saying that your product or service is outdated because someone from the research and development department told them so.

The next step is to find out how well the prospect knows your industry. If the person you are talking to can’t answer your question about what your product or service can’t do, you can easily take back the control in the negotiation. You can assure them that what you are selling meets the standards of the prospect and is a competitive product or service. If it turns out that you are really selling something that is out-of-date, set another appointment and give yourself some time to collect more information and decide on your next steps. That’s what an experienced entrepreneur such as Marty Thrasher would do.
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Marty Thrasher - On the Connection Between Problem-Solving and Selling

As a gifted entrepreneur, Marty Thrasher has extensive experience in sales.

Of all the obstacles that you will encounter in sales, “your price is too high” is probably the most common. After all, everyone would get a lawn service, a personal chef and a housekeeper if such services were free. 

You may have a great product or service. You have created marketing materials that highlight all the features and benefits of what you are selling. You have collected a number of testimonials from your happy customers and yet your prospect tells you that your product or service does not fit their budget. 

What you need to understand is that, fundamentally, people buy things, services and experiences to solve problems. They may not look at it this way, especially when it comes to a cup of coffee from Starbucks or movie tickets on a Saturday night. However, all these purchases do solve problems. Whatever you are selling, you want to identify the value that your prospects put on the problem that your product or service is solving. The more a prospect wants or needs something, the more he or she will pay for it. For example, when a person buys a dog, they may be buying an animal to protect a property. They may be buying a dog as a pet. Another option is buying a dog as a child to take care of. People that feed their dogs strictly with organic food and buy them ultra-expensive cuts of meat and fish fit into this category. 

When a person tells you that something costs too much, he or she is simply letting you know that they perceive the value of what you have below the numerical price. As a sales person, you need to find out what a prospect values about what you are selling and position your product or service in a way that highlights all the necessary features and benefits just like Marty Thrasher would do.

Marty Thrasher - On the Importance of Pure Endurance for Athletes

As a former boxing champion, Marty Thrasher knows a lot about different kinds of workouts.


Short-distance running is all about speed. Long-distance running is all about endurance. It doesn’t really matter how quickly you can run if you can’t run the entire distance of a race. Obviously, endurance becomes more important in longer races. Building up pure endurance is the most important factor of success for new marathon runners. For experienced athletes, pure endurance has the same importance as lactate threshold. If you want to realize your full potential running 5K and more, pure endurance needs to be a significant component of your training program. As you probably know, your body learns to adapt to the stress that you apply to it. This is true about all kinds of activities, both mental and physical. The harder you work intellectually and the longer and you do it, the better you’ll be at it. It is absolutely the same with physical activities and with pure endurance. The best way to improve your endurance and overall performance is to create conditions similar to the demands of your goal race.

You can improve your ability to run long distances by reaching your limits and breaking through them. The best thing you can do is to start running long runs and gradually increase their distance. The length of your long runs depends on your running experience and the length of the race that you want to participate in. If you have little experience and your goal race is a 5K, your long runs should be somewhere between six to eight miles. If you want to run a marathon and be as successful as Marty Thrasher was with his boxing career, you’ll need to gradually increase your long runs to the distance between twenty and twenty-three miles.